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Fast Forward: What Marketers Need To Know About Facebook’s F8 Event

Lab Team
April 12, 2016

Your guide to tech-driven changes in the media landscape by IPG Media Lab. A fast read for you and a forward for your clients and team. • Facebook launched Messenger […]

Ad blocking key - iStock_000076429955_Medium

European Mobile Carrier Three To Begin Testing Network-Level Ad Blocking

May 27, 2016

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Facebook Now Showing Ads To Non-Users, Testing Shoppable Video Ads

May 27, 2016

Spotify Sponsored Playlists

Spotify Now Lets Brands Sponsor Its Popular Playlists

May 27, 2016

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Why Walgreens Released Two New APIs

May 26, 2016

Facebook on a screen

Facebook To Sunset Desktop-Based Ad Retargeting Platform

May 26, 2016

Tambov, Russian Federation - January 22, 2015 Wooden easel paper with word Google on it. White background. Word Google out of focus. Studio shot.

Google Offers A Free Version Of Its Visualization Tool Data Studio 360

May 26, 2016

Young Man Using Virtual Glasses

Mountain Dew Debuts New VR Experience To Promote New Flavors

May 25, 2016

City map with GPS services Icons. Smartphone. On it screen a vector map of the city, where  appear pins with the location of different service icons.

How Foursquare Turned Personalized Notifications Into A Chatbot

May 25, 2016

esports

Why Bud Light’s Big Entry Into eSports Is A Dud

May 25, 2016

man sitting at the MacBook retina with site Google on the screen

Google Updates AdWords To Improve Location-Based Ad Products

May 24, 2016

Gran Canaria, Spain - December 13, 2015: Woman watching Facebook news from RossHelen account with new iPhone 6s Space Gray on the blurred sea background. iPhone 6 was created and developed by the Apple inc. Facebook is an online social networking service founded in February 2004 by Mark Zuckerberg with his college roommates. RossHelen is famous travel stock photographers.

Facebook Adds New Features To Live Video

May 24, 2016

Snapchat

20th Century Fox Pulls A One-Two Punch On Snapchat For X-Men Movie

May 24, 2016

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Washington Post Debuts High-Speed Ad Product To Battle Ad-Blocking

May 23, 2016

NEW YORK - October 13: Fans try new game  "Dark SoulsII II" during Comic Con 2013 at The Jacob K. Javits Convention Center on October 13, 2013 in New York City.

Turner’s ELeague Reaches Streaming Deal With Twitch

May 23, 2016

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How IBM Is Using Weather Data For Hyperlocal Marketing

May 23, 2016

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Viacom Partners With AmEx To Forecast Purchase Intent

May 20, 2016

Woman brushing her teeth

How Crest Is Mining Selfies For Consumer Insights

May 20, 2016

Teenage Mutant Ninja Turtles - iStock_000016646177_Medium

Why Paramount Created Teenage Mutant Ninja Turtles Chatbots On Kik

May 20, 2016

Instagram - Dark

Instagram To Offer Marketers Detailed Analysis On Followers And Posts

May 19, 2016

Samsung phone - iStock_000068642155_Medium

Mobile Payment Expands For Android And Samsung Users

May 19, 2016

Close up of www.ebay.com's main web page.

eBay Opens A VR Shop That Lets You Shop With Your Eyes

May 19, 2016

Fast Forward: What Brands Need To Know About Google I/O 2016

Lab Team
May 19, 2016

Your guide to tech-driven changes in the media landscape by IPG Media Lab. A fast read for you and a forward for your clients and team. The Highlights Google Instant […]

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Adobe Debuts New Tool To Put Ads And Product Placement In Virtual Reality

May 18, 2016

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KFC Partners With Baidu For A Robot-Powered Store In Shanghai

May 18, 2016

Johor, Malaysia - May 06, 2014: Google website on smartphone screen. Google Inc. is an American multinational corporation specializing in Internet-related services and products, May 06, 2014 in Johor, Malaysia.

Google Brings Product Ads To Image Search

May 17, 2016