Smart Car Debuts Tweet A Selfie Campaign

December 18, 2013

Read original story on mashable.com

If you send Smart Car a selfie on Twitter, the company will dress the cars up like you. The campaign, called “Who Wore It Better?” has seen smartcars photoshopped with ties, polka dots, and even trees, in the case of one man who took a picture of himself in the forest. Smart Car has done Twitter campaigns effectively before, having answered the question of how many times a bird would have to poop on a car to total it. One thing is for sure: witty, catchy Twitter campaigns are here to stay, and they definitely drive awareness. 

# #