Indoor Location & Privacy: Steering Clear of the ‘Creepy Line’

IPG Lab
July 22, 2014

In the nascent indoor location ecosystem, marketers are just beginning to wrap their heads around the access to location data and its implications for digital media. Consumers are even less […]

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Connecting the Dots: How Location and Offline Analytics Will Transform Digital Marketing

IPG Lab
July 22, 2014

Today’s Place Conference tackled the burgeoning location-based marketing space which is experiencing tremendous growth thanks to the rise of sensor technology. Bluetooth beacons, wifi, audio fingerprinting and even video software […]

Netflix Reports Record-High 50 Million Users Worldwide

July 22, 2014
theverge.com

Yahoo Buying Mobile Start-Up Flurry For Its Data

July 22, 2014
finance.yahoo.com

Emoji-Only Messaging App Set To Launch

July 22, 2014
mashable.com

CBS Outdoor to Buy Van Wagner Billboards

July 21, 2014
bloomberg.com

Google’s Busy Week Of Launching iOS Apps

July 21, 2014
marketingland.com

Amazon Brings Its Mobile Ad API To iOS

July 21, 2014
venturebeat.com

Facebook Starts Testing “Buy Button” In News Feed Ads

July 21, 2014
thenextweb.com

Off Target: Retailers’ Big Data Management Fails

Richard Yao
July 18, 2014

It is a truth universally acknowledged, that a modern consumer in possession of a retail membership card, must be tracked in collection of purchase data. Privacy and prejudice aside, however, […]

Microsoft To Lay Off Over 18,000 Jobs

July 17, 2014
nytimes.com

Apple Brings iTunes Account Refill To Mobile

July 17, 2014
thenextweb.com

MTV Using Snapchat To Announce VMA Nominations

July 17, 2014
mashable.com

Amazon Tests “Kindle Unlimited”, The Netflix For Books

July 17, 2014
money.cnn.com

Now You Can Text On A Smartwatch, If You Want To

July 17, 2014
techcrunch.com

Big Retail Data: By The Numbers

IPG Lab
July 17, 2014

Arguably the most established commercial application of big data is the way retailers have been tracking and building their consumer database. Whether through building consumer profiles, analyzing purchase records, or […]

New App Blends Messaging With Music Sharing

July 16, 2014
techcrunch.com

30 Brands Join ANA’s Anti-Fraud Initiative

July 16, 2014
adage.com

Clear Channel Introduces Mobile Outdoor Ad Platform

July 16, 2014
adage.com

The Trigger
July 16, 2014

Yahoo Acquires Streaming Platform RayV

July 16, 2014
mashable.com

Snapchat’s New Geofilters Open Up New Oppotunuties

July 15, 2014
techcrunch.com

Fitbit Gets A Fashion Makeover by Tory Burch

July 15, 2014
theverge.com

Nest And Samsung To Introduce New IoT Network Protocol

July 15, 2014
mashable.com

More Reality TV To Incorporate Activity Tracker FitBit

July 15, 2014
adage.com

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